Image films as impression videos, like I design them specifically for luxury hotels, provide valuable, even necessary visual insights for the (potential) guest. As a market leader in the hospitality industry who offers an unforgettable stay, you can not only show the individual character of your hotel (or a sub-area such as the spa), but at the same time present a tangible overview through representative impressions of the rooms and offerings, generate profound interest or uncomplicated information and thus possibly offer the decisive advantage to assert yourself against alternatives from the competition. You should make greater use of this option to fulfill the guests/customers need to see the ambience. In my opinion, it is even more important to convince people with clarity and transparency, to provide insight and an overview and to increase the desire for a unique experience. No other medium is better suited for this purpose than the audiovisual medium! If a prospective customer visit your website or social media channel, meet you at a trade fair or contacts you about an event to be planned, an video like this gives an effective first impression and allows them to immediately immerse themselves in your world!
EMPLOYER BRANDING.
Your company's greatest asset are your employees. They are the engine and power of your hotel. Audiovisual content should therefore not only be aimed at your guests, but also be designed specifically for employees and future colleagues. Offer insights into everyday working life, present a wide range of professions and promote one of the most exciting industries! Think about your marketing holistically and use the opportunity to present your company and your philosophy clearly and comprehensibly in audiovisual form.